Small business owners usually have more on their to-do lists than there is time in the day. If becoming more productive is one of your New Year’s resolutions, we have a suggestion for you that could be a game changer. One of the biggest productivity challenges is interruptions. But as a small business owner they’re […]
Category: Business Articles
Popular Misconceptions About Shopping Small That Are Holding Your Customers Back
As I’m writing this, we’re closing in on two weeks until Christmas. That means businesses with e-commerce options are quickly counting down deadlines for Christmas deliveries. This is the perfect time for local small business to shine because you can promise customers holiday smiles quicker than they can be delivered in online purchases. However, there […]
4 Psychological Techniques for Increased Sales During Small Business Season
It’s a noisy world out there and there’s lots of competition. If you want to stand out, you must provide excellent value and persuasive copy. Without these two things the holiday season will not be the boon you are hoping for. Luckily, creating copy that drives your audience to action is very easy during the […]
An Easy Way to Get More Customers in December
Let’s face it. Some people are finished with their holiday shopping. But for those of us who are left, we are starting to get a little nervous. We think about the people on our list and all the work that is left to be done before the big day, and most of us feel overwhelmed. […]
4 Things to Do For Your Small Business in December
The holiday shopping season is in full tilt right now and while you’re busy analyzing your Black Friday and Cyber Monday revenue, there are a few things you want to do to capture those December holiday dollars. Refresh Your Website If you still have Black Friday info up there, it’s time to strip it down […]
Easy Last-minute Bonuses to Drive More Sales During Small Business Season
Bonus offers are a great way to drive sales without discounting your products or services. It makes people feel like they are getting extra value—and these days, with inflation—that can make a reticent customer buy quicker. But what if you haven’t thought out an entire marketing strategy around bonuses? Is it too late to offer […]
Rethink the Click: Support Small During Small Business Season
Online shopping is so convenient. Just open a browser and click a couple of times and your holiday gifts could be on their way. But this holiday season we’re asking you to rethink the click and support local small business. It’s good for you and good for them. Here’s why: Rethink the Click: Shop Small […]
Why Shop Small for the Holidays?
Small businesses add flavor to our area. There is a sense of adventure when you explore a small business. You never know what beauties you’ll uncover or what scrumptiousness awaits. Sadly, that’s also why a lot of people choose to patronize chains. With chains they know exactly what they’ll get and there’s a lot of […]
5 Ways to Use QR Codes This Small Business Season
During COVID, QR codes made a comeback. They allow people to access important information without having to key in a URL. A QR code can also be used to reduce paper dependency and eliminate something people pass around such as a menu. QR codes reduce printing costs. That’s why a lot of businesses are embracing […]
US Chamber Advice for Small Businesses This Holiday Season
A new report from Intuit Quickbooks shows a unique opportunity for small businesses during Small Business Season. Based on survey results from 5,500 consumers and 1,500 businesses, consumers are planning to spend “over 40% of their holiday shopping budget at small businesses” — an estimated total of $88 billion! Because of this, the US Chamber suggests, […]