Have you ever seen the small print on a coupon, discount, or promotion that reads “For new customers/clients only?” It’s infuriating to have supported a business only to see new customers getting better rates. Doesn’t matter if it’s a stylist, cable company, a pet groomer. Loyalty should matter. So why do so many businesses offer […]
A customer emails. An employee sends a message. A vendor texts “quick question.” You drop everything and respond immediately because that’s what a responsible business owner does. You’re accessible, attentive and on top of things. You’re also halfway through six different tasks and making meaningful progress on none of them. For many small business owners, […]
By now you’ve probably heard the old joke “Where’s the best place to bury a body?” The answer: on the third page of Google results. While that joke stood firm for many years, witty marketers later challenged that the answer has evolved to below the scroll on the first page as most searchers aren’t even […]
Have you been dreaming of hiring another employee? Buying equipment that would double production? Adding inventory before the busy season? Opening a second location? Launching a paid marketing campaign? Finally updating technology? Or maybe you just need a little cashflow? Spending money is the easy part. The harder decision is figuring out where that money […]
Customer expectations are changing faster than ever and with back-to-school and gift-giving fast approaching, it’s now more important than ever to understand what’s driving buying decisions. Customers are shopping more intentionally, comparing prices more carefully, and expecting a seamless, personalized experience wherever they choose to buy. The latest retail outlook suggests, as you might expect, […]
Walk into almost any chamber networking event and you’ll see people are chatting in small groups, exchanging business cards, grabbing coffee, and making introductions. Some attendees leave with new relationships that turn into referrals, partnerships, and customers. Others leave with a pocket full of business cards, most of which will be forgotten, and pulled out […]
Christopher Nolan’s The Odyssey has brought a new audience to one of the world’s oldest stories. If you aren’t one of the 7.5 million people (so far) who have seen the movie, we’ll give you a quick recap. The film follows Odysseus as he attempts to return home after the Trojan War. He’s filled with the hubris […]
FOR IMMEDIATE RELEASE HUMBOLDT, Tenn. — July 23, 2026 — The City of Humboldt, Humboldt Utilities, the Humboldt Chamber of Commerce and local economic development partners are jointly providing information regarding the new data center currently under construction near the Gibson County Industrial Park. The project has raised questions, concerns and speculation among residents, particularly […]
JACKSON, TN: July 20, 2026 – Helping families find trusted resources, learn healthy habits and connect with experts is the goal of Baby & Kids Fest 2026, a free community event presented by West Tennessee Healthcare. Families from across West Tennessee are invited to dive into this year’s “Under the Sea” themed event on Saturday, […]
Business owners are often encouraged to define their “why.” In fact, ever since Simon Sinek’s famous TED Talk, business pros have been asking themselves: Why do I do what I do? Why does my business exist? Why should customers care? Those are useful questions, but they can also lead to broad answers that sound suspiciously […]
