How to Embrace More Than Just Christmas in Your Business

The holiday season is a time of joy, celebration, and increased consumer spending.  For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a deeper level. But if you think of the holiday season as just Thanksgiving and Christmas, you could be missing out. Experts estimate that most small […]

16 Questions to Use to Prepare for Small Business Season Success

Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you capture the attention of local shoppers, dinner, or service users? Well, we’re here to equip you with a set of insightful questions to ask yourself, […]

TN General Assembly – Week of March 27, 2023

The following bills are before Committees this week: SB73(Watson)/HB1181(Garrett) — Data Privacy — As amended, requires businesses with the information of 175,000 or more customers to comply with consumers requests regarding personal information rights.  Businesses subject to the act would need to have a designated controller of this information that could respond to consumer inquiries. The proposed […]

TN General Assembly – Week of March 20, 2023

This bills are up this week in the TN General Assembly and could affect local businesses as well as government. SB73(Watson)/HB1181(Garrett) — Data Privacy — Requires businesses with the information of 100,000 or more customers annually through your website or internet marketing efforts to comply with a new, costly regulatory structure. Businesses subject to the act would need […]

West Tennessee Chapter of the American Advertising Federation Hosts November 2022 Program featuring Beth Culpepper, Coordinator of The West Tennessee Strawberry Festival

For Immediate Release West Tennessee Chapter of the American Advertising Federation Hosts November 2022 Program featuring Beth Culpepper, Coordinator of The West Tennessee Strawberry Festival West Tenn.– The American Advertising Federation West Tennessee, the recently-launched chapter of The American Advertising Federation (AAF), will be hosting their November program on Tuesday, Nov. 15, 2022, 5 – […]

Tyson Foods Strengthens Benefits for Frontline Workers

Tyson Foods Strengthens Benefits for Frontline Workers Major union supports company’s COVID-19 vaccination requirement Springdale, Ark. – September 3, 2021 – Tyson Foods (NYSE: TSN) announced today that it would strengthen the benefits it offers its fully vaccinated U.S. frontline team members. Effective January 1, 2022, fully vaccinated team members can begin earning up to […]

How to Amplify Brand Awareness With Smarter Tools and Products

With the continued rise of digital video, advertisers and brands are changing their strategies, driving brand awareness and proving campaign impact. YouTube’s new tools reduce the effort needed to keep up with these consumer trends while achieving strong awareness results. Here are three approaches marketers should consider. Outline a plan with Reach Planner Before setting […]

TNECD Accepting Applications for Tennessee Historic Development Grant Program

FOR IMMEDIATE RELEASE: Monday, May 17, 2021 TNECD Accepting Applications for Tennessee Historic Development Grant Program Nearly $5 million allocated to renovate and preserve Tennessee’s historic buildings NASHVILLE, Tenn. – The Tennessee Department of Economic and Community Development announced today that applications are now being accepted for the Tennessee Historic Development Grant Program. Approved by […]