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Five Things Retailers Can Do To Meet Local Needs

Want to attract and bring back local shoppers to your retail store. Here are five quick ways Deb & Becky from Save Your Town say you can accomplish this.

  1. Offer items that can’t be bought online. Locally-produced items, personalization and special services give you an advantage.

  2. Be your best small retail self. Know your product better than anyone. Give outstanding service. Be open later hours when customers are available.

  3. Focus on experience, enjoyment and meaning. Customers want to know their purchases matter.

  4. Use online retail’s own tools against them. Try automatic orders, delivery, and better recommendations.

  5. Add more technology to be more human. Use tablets to improve your service. Teach customers how to buy from you through Alexa and Siri.

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